[cr-india] Radio is emerging as the medium with highest reach... BusinessIndia

[Frederick Noronha (FN)]

See Business India, Sept 13-26, 2004 and its article titled 'Lend me thy 
ear'. It says: "Radio is emerging as the medium with the highest reach".

 	Quote: "According to the survey, Radio Mirchi gets
 	more listeners than the combined readership of both
 	the Times of India and Hindustan Times (58 lakh
 	listeners vs. 34 lakh ToI readers and 13.4 lakh of HT)
 	and is significantly more than the total viewership of
 	Star Plus, the channel with the highest viewership
 	(54 lakh)...."

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Frederick Noronha (FN)       Nr Convent, Saligao 403511 Goa India
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